This lecture covers the key aspects of eCommerce and Internet retailing, from planning and marketing, through to website and technology.
Whether you are already involved in eCommerce or you are from a more traditional retail background, completion of this module will develop your understanding and appreciation of the key disciplines of eCommerce.
The session has been designed to cover the fundamentals of eCommerce for a typical start-up or traditional retail company looking to sell products or services online and will be relevant to anyone with responsibility for managing or developing an eCommerce website.
Covered on this module:
Lecturers on this modules
Graham Carroll Digital Media Lounge
'Integrating Project Management with Service Management Best Practices' event in conjunction with the Tech North West Skillnet and Grant Connections on October, 14th 2014 in the CoLab, in Letterkenny Institute of Technology, Co Donegal.
Check out a recent interview with NI Business Now.
How can you overcome the traditional workforce’s resistance to IT change, while satisfying other employee’s needs to evolve and improve efficiency in carrying out their daily tasks?