Online Video For Business

• Exploring the types of video that can support your marketing campaign
• Platforms and tools to help you create your online videos
• Platforms to host your online videos including using YouTube for business
• Essential best practice tips for using YouTube in your business to host your online videos

LinkedIn For Business

• Understanding the new LinkedIn layout for personal profiles and how to optimise it for lead generation
• Best practice tips for building your business network on LinkedIn
• Best practice tips for LinkedIn endorsements and recommendations
• Etiquette for participating in LinkedIn Groups to help you build visibility an authority in your field
• Essential tips for setting up your own LinkedIn Groups
• Establishing a Company Page to promote your products and services
• An overview of Linked Advertising to help you promote your products and services