Your business needs a clearly defined digital strategy to grow online. In order to do this you need a clear and coherent framework for producing a compelling digital marketing plan and this is ultimately about using best practice web analytics techniques to drive commercial value from digital marketing. This module will help you create a digital strategy that is directly focused at your digital target market.
Covered on this module:
Lecturers on this module;
Keith Feighery Digital Insights
Eoin Clarke Forward Internet Group
'Integrating Project Management with Service Management Best Practices' event in conjunction with the Tech North West Skillnet and Grant Connections on October, 14th 2014 in the CoLab, in Letterkenny Institute of Technology, Co Donegal.
Check out a recent interview with NI Business Now.
How can you overcome the traditional workforce’s resistance to IT change, while satisfying other employee’s needs to evolve and improve efficiency in carrying out their daily tasks?